The Retail Veteran

Customer service is all around us. Most of us engage in customer service activities of some type during our normal daily routines at work. All of us encounter customer service when we go to the shop, call a company on the phone, or visit a business's web site.

However, simply being exposed to customer service doesn't mean you understand how to do it well or how to evaluate whether you are receiving an acceptable level of customer service.

Excellent customer service is every employee's responsibility. And more important, the major responsibility for creating a customer friendly atmosphere begins with the manager. Not only are you responsible for teaching excellent customer service skills, but as their manager, you must practice what you preach and be a role model for your employees. Without positive examples from you, they're not likely to improve.

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